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Soul Traders | Marketing Book | Jonathan Gabay

A lot of organisations would prefer you never opened this book

Everything you ever suspected about spin-doctors, corporations and politicians is probably true.

But how did we get here?

Exploring the darkest crevices of propaganda, Soul Traders takes a serious journey through time, offering genuine historical insights into the black arts of today's politics and consumerism.

Soul Traders is written and researched by Jonathan Gabay, one of the UK's leading brand and creative marketing experts.

Soul Traders delivers invaluable lessons to marketers, consumers and historians as well as the cynical Doubting Thomas in us all.


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